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The Corporate Battle For CNN Shows How Broken US Media Now Is.

On Thursday evening, while unconfirmed reports spread regarding an incident at Brown University, the network's Kaitlan Collins took to social media, noting the confusion and guiding the public to her channel's 9pm newscast.

Even though the network is hardly a flawless news source, her statement resonated to many. It stands as one of the organizations where one can locate fact-based and mostly reliable reporting – especially during crises like the one developing in the vicinity of a New Hampshire storage facility.

A Vulnerable State During a High-Stakes Battle

However CNN, now four and a half decades old, finds itself in a uncertain position as two giant media empires battle over ownership of its corporate owner, Warner Bros Discovery.

Regardless of who wins, the destiny of CNN has turned into a major game of mergers and acquisitions, not as a question of what helps the news-consuming public.

“Here is one more case of the deep structural problems with origins in decades of regulatory actions,” said Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the University of Pennsylvania.

The debate about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.

“The narrative is crafted as a business story with powerful individuals as the main characters, but there is hardly any discussion of the societal benefit,” Pickard explained.

A Further Element: Donald Trump

The network's predicament is complicated by Donald Trump’s views about a network he has frequently denounced as perhaps his primary “fake news” foe.

Think back to the chants of “CNN sucks!” at Trump's rallies, his administration's retaliatory suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.

Trump now asserts that the network requires new ownership. You can read that as ownership that will protect him from negative coverage and examination. That is part of why he appears to favor Paramount Skydance, which has made a hostile bid.

He has grounds to prefer that company more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.

The company, parent of CBS News, also recently installed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the lead editor of that historic news network.

A Possibility of More Uncertainty

It is important to note, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. That would be a relief to many at the network, but it’s not exactly a guarantee of stability. That structure could pave the way for CNN for a future sale. It never ends.

In the view of Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance recently argued that competition laws should prohibit both deals.

“Either merger would be harmful to the country, and both should be challenged by anti-trust authorities,” Wu argued.

The Core Challenge and a Way Ahead

Whatever happens in this situation, the bigger problem remains.

“The present media landscape is a highly anti-democratic system, but we ought not succumb to learned helplessness,” Pickard emphasized. Regulatory choices – originating in the 1930s and 1940s – helped to foster this profit-obsessed monster, and different policy decisions can address it.

Is this likely in an era where the top communications regulator won’t even affirm that the agency is independent? Overhaul is very unlikely now, but that is not to say it will not happen in the future.

Measures that strengthen independent news organizations, aid local journalism, fund public media, and prohibit the consolidation of media power in a handful of hands are not only possible – they are necessary for a functioning democracy.

When it comes to media ownership, larger is not superior. And news organizations including CNN cannot be tools in the latest merger game.

Written by

Susan Brown MD

A tech enthusiast and AI researcher with a passion for sharing cutting-edge insights and practical advice.

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